Sony Pictures Entertainment's faith-based streaming platform, Pure Flix, is merging with Great American Media, a newer cable company that has challenged the market currently dominated by Hallmark Channel. 

Sony Pictures Entertainment's faith-based streaming platform, Pure Flix, is merging with Great American Media, a newer cable company that has challenged the market currently dominated by Hallmark Channel.&nbsp;

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Sony's Pure Flix Merges With Startup Aiming to Take on Hallmark Channel

Now Sony's Faith based streaming company called Pure Flix is set to merge with Great American media. The two governments announced the deal yesterday which will mean content from both companies will be featured on the others platform. The merger will create big competition for the Hallmark channel which is a leader in faith based content. Great American media already has big names associated with the company from Candice Cameron Burry to Laurie Loughlin, who both were previously associated with Hallmark.