Spotify to Use A.I. to Translate Podcasts

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Spotify, turning to A I in hopes of expanding the reach of the podcast carried on the platform. The company announced today will rely on the technology to translate a select catalog of podcasts into Spanish. French and German. Spotify says the translations would mirror the original speaker style and sound more natural than traditional dubbing. Amazed at the technology in a post on the company CEO said, quote, it's pretty insane in the last few years, the company has increased spending on their podcast division in hopes of drawing more users and in turn, leading to more advertising dollars.