Swiping for Love Also Brings Frustration as Dating Apps Grow More Popular

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February 13, 2020
Online dating is on the rise, but many users still feel more frustrated than hopeful about the experience of using apps such as Tinder, Bumble, and OkCupid.
Three-in-ten U.S. adults have used an online dating service at some point in their lives, according to a new report from the Pew Research Center, which conducted the study in October. Out of those, 12 percent have married or entered into a committed relationship with someone they met through an online dating app or website.
Compare that to 2013, when 11 percent of adults had used an online dating service at one point in their life, and just 3 percent had married or entered into a committed relationship that way.
The study surveyed 4,860 U.S.adults with a range of questions to get a better understanding of how people use dating apps and what they expect from their experience.
Although the number of people jumping into the digital dating pool has increased, it doesn’t mean that the complications of online dating have fallen away. Indeed, 45 percent of those who have used a service in the past year report that it left them frustrated, compared with 28 percent who said they remained hopeful about their dating prospects.
One metric for how people measure success online is how many messages they receive, though it’s not always a simple case of more is better. The study found that 43 percent said they did not receive enough messages, while 17 percent said they received too many messages, and 40 percent were happy with how many communications ended up in their inboxes.
But when broken down by gender, men were more likely to feel that they did not receive enough messages, while women were more likely to feel they got too many.
More than half of women also felt online dating was not a safe way to meet people, compared with 39 percent of men.
The vast majority (71 percent) said that other users lie about themselves to appear more desirable, 50 percent believe other users set up fake accounts to scam them, and 48 percent said they received sexually explicit images without their consent.
Other complaints common among younger women include getting called an offensive name, receiving a physical threat, or getting contacted after telling someone they were not interested.
Despite these issues, half of the respondents expressed ambivalence about dating apps, reporting that their experience was neither positive or negative.
“I think it’s a reflection of how people view digital life overall,” said Monica Anderson, one of the report’s authors for Pew. “For example, when we look at the share of people that use social media, that’s risen. At the same, there are low levels of people who say they trust the information they get on social media.”
She added that a user’s relative success on a platform also reflects whether they view it positively or negatively.
Younger people ages 18-29 were much more likely to use dating apps than older people.
When broken down by race, the number of white, black, and Hispanic users were roughly equal, but those with at least some college education or a college degree made up 70 percent of users, compared with 22 percent who held a high school degree or less.
The latest study doesn’t include teen use of dating apps, given that most services are restricted to adults. However, a 2015 report from Pew found that 8 percent of 13-to-17-year-olds had met a partner online, though largely through social media platforms rather than teen-specific dating apps. Half of the teens reported that they showed romantic interest in someone by friending them on Facebook or through another social media outlet.
But texting is still the favorite among younger users, with nearly 75 percent of teens saying they use text messaging to communicate with their partner daily.
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