Alexis Contos, VP of brand for Weebly, explains why the company wants to take website building offline. Weebly joined forces with WeWork just a few months ago to achieve that goal. Contos explains that users crave a sense of community and the new WeWork partnership helps achieve that. Weebly has already held in person demonstrations to show people how to take beautiful product photos for their websites. Contos says most people believe "if you build it, they will come." But Contos argues the truth is actually, "if you build it, and promote it, they will come."