Beyoncé's birthday wish helped small businesses flourish.

<div class="block">Beyoncé&#39;s birthday wish helped small businesses flourish.</div>

Stretching Your Dollar

The Beyoncé Effect on Small Business

Beyonce's birthday wish is helping small businesses and Etsy shops flourish on August 23rd. The singer posted a message to her website requesting fans wear silver to her Renaissance World Tour in honor of her birthday and the Virgo season. While fans listen, flocking to small shops and places like Etsy causing a spike in sales for all things silver. An Etsy representative told the New York Times that searches for items like silver tops, hats and fans increased 25% the week of August 21 compared to the week before. According to an estimate from Forbes, Beyonce's Renaissance World Tour could gross about $2 billion and that would make it the highest grossing world tour of all time.