Graham and Max Fortgang, the co-founders of MatchaBar, discuss the rise of matcha green tea and why their brand is specifically connecting with so many, including their latest investor, rap superstar Drake.
We dig into the versatility of matcha, with Graham noting how many ways you can have it served - hot or cold - and the different flavors that can be added. He digs into the long history of the drink, dating back to the days of the monks. The Fortgangs consider their matcha to be "ceremonial grade," referencing the way that it is prepared.
Each bottle, available online or in Whole Foods, costs $3.39. They note the low price as something that is reflective of their motto that matcha should be "approachable" and "for the people."
Sabrina Siddiqui, National Politics Reporter at The Wall Street Journal, joins to break down the SNAP funding delays and the human cost of the ongoing shutdown.
Arguments at the Supreme Court have concluded for the day as the justices consider President Donald Trump's sweeping unilateral tariffs in a trillion-dollar test of executive power.
AI is reshaping investigations. Longeye CEO Guillaume Delepine shares how their AI workspace empowers law enforcement to uncover insights faster and smarter.