Graham and Max Fortgang, the co-founders of MatchaBar, discuss the rise of matcha green tea and why their brand is specifically connecting with so many, including their latest investor, rap superstar Drake.
We dig into the versatility of matcha, with Graham noting how many ways you can have it served - hot or cold - and the different flavors that can be added. He digs into the long history of the drink, dating back to the days of the monks. The Fortgangs consider their matcha to be "ceremonial grade," referencing the way that it is prepared.
Each bottle, available online or in Whole Foods, costs $3.39. They note the low price as something that is reflective of their motto that matcha should be "approachable" and "for the people."
Holiday shopping heats up as big-box earnings reveal how Walmart, Target & Home Depot are navigating consumer pressure, strategy shifts and trends shaping 2025.
The Campbell’s Co. said Tuesday it has placed one of its executives on leave while it investigates claims that he made racist comments and mocked the company’s products and customers in an audio recording.
Elon Musk’s X unveiled a feature that lets users see where an account is based. Online sleuths and experts quickly found that many popular accounts, often posting in support of the U.S. MAGA movement with thousands or hundreds of thousands of followers, are based outside the U.S. This raises concerns about foreign influence in U.S. politics.
The Enhanced Games is going public in two ways — with a new listing on the Nadsaq stock exchange and also by offering a direct-to-consumer business focused on performance products.
Real estate software company RealPage has agreed to stop sharing nonpublic information between landlords as part of a settlement with the Department of Justice.
