Peter Feigin, President of the Milwaukee Bucks, joins Cheddar to discuss the new arena fans and players have to look forward to in 2018. The new building will cost around $524 million and most of that cost is going towards customizing the fan's experience.
Feigin talks about how the new arena will feature state-of-the-art retail stores, the ability to order food at your seat, and wifi bandwidth for second or third screen viewing. He talks about the importance of experiential entertainment within the NBA and credits it to giving the league steady viewership numbers -
something the NFL hasn't been able to do.
Plus, the Milwaukee Bucks have entered the gaming space. The organization is launching a league for the NBA 2k video game. Feigin talks about how important the game is to expand its fan base internationally.
The NFL has teamed up with Goldman Global Arts to infuse the championship game with works from local artists, which can be seen both inside the arena and throughout the city.
These are the headlines you Need 2 Know for Thursday, January 30, 2020.
These are the headlines you Need 2 Know for Wednesday, January 29, 2020.
Execs from PepsiCo and its subsidiary Frito-Lay North America talked about their various brands meeting the challenges of the "second biggest eating day after Thanksgiving."
These are the headlines you Need 2 Know for Tuesday, January 28, 2020.
These are the headlines you Need 2 Know for Monday, January 27, 2020.
Kobe Bryant, the 18-time NBA All-Star who won five championships and became one of the greatest basketball players of his generation during a 20-year career with the Los Angeles Lakers, died in a helicopter crash Sunday. He was 41.
The California-based company, fresh off of a $5 million fundraise, is looking to "change the way people socialize."
Here are the headlines you Need 2 Know for Friday, January 17, 2020.
These are the headlines you Need 2 Know for Thursday, January 16, 2020.
