The Moments Leading Up to Kim Kardashian West's Decision to Rename Her Shapewear Line

July 9, 2019
'The Inside Story of Kim Kardashian West's Billion-Dollar Shapewear Bet' is the title of the feature story for the Wall Street Journal's first all-digital issue on Monday. West opened up about her shapewear line in her first interview since receiving backlash over the original name 'Kimono.' Cheddar talked with the author of the feature piece, fashion journalist Christina Binkley, about changing the name and inclusivity.