What's better than reading in-depth news about your favorite athletes, perhaps getting that news straight from the players' pen or mouth? "The Players' Tribune" is a sports media company started by Derek Jeter back in 2014. Since then, TPT has grown into video, continued to break news, and builds recognition in the sports space. The reason why Derek Jeter founded the company was to create a platform for players to feel comfortable and excited to share their story. When an athlete wants to talk about something beyond their day to day sport they would have a place to turn. The Players' Tribune gives players the tools to publish and control their stories. Jeff Levick is the CEO of "The Players Tribune." He explains how TPT helps the greatest source of any sports story become the athlete themselves. TPT has launched various platforms including "Out of Context." The video segment is a forum for athletes to give real and honest takes on subjects. NFL star Richard Sherman used the space to talk about subjects ranging from concussion protocols to season-ending injuries. When asked about his impression on the Facebook shift, Levick said he is excited about the change. He believes the change will favor and encourage real and thoughtful content that audiences want to share. He believes this will deeply benefit The Players' Tribune. For future steps, Levick says The Players's Tribune is looking to continue innovating the ways players can tell their stories.

Share:
More In Sports
WNBA All-Star Brittney Griner Remains in Russian Custody as Charter Flight Scandal Fallout Hits
It's been an eventful past few weeks for the WNBA. One of the league's top players, Brittney Griner, remains in Russian custody after being detained at an airport last month. The league is also dealing with a scandal after fining a team for providing charter flights to their players. Emily Caron, sports business reporter for Sportico, joined Cheddar News' Closing Bell to discuss.
NFL Suspends Atlanta Falcons' Calvin Ridley for 2022 Season for Betting on Games
One NFL player got caught gambling on his own team, and now it's going to cost him. The NFL announced Monday that Atlanta Falcons wide receiver Calvin Ridley will be suspended for at least the entire 2022 season. The league said Ridley bet on NFL games during a five-day period last November. Frank Shwab, NFL and Betting Reporter at Yahoo Sports, joins Cheddar News' Closing Bell to discuss.
OneOf Looks for Slam Dunk With Duke Basketball NFT Offerings
NFT platform OneOf has partnered with Duke University's athletic program to create a special men's basketball NFT collection ahead of Mike Krzyzewski's final home game as Duke head coach this Saturday. Matt Marino, VP of Sports & Lifestyle at OneOf, joins Cheddar News' Closing Bell, where he takes viewers through the offerings available for collectors and his company's other pursuits in the sports collectibles space.
Major League Bummer: MLB Lockout Continues
Major League Baseball has officially canceled opening day after no deal was reached between the league and its players before Tuesday's deadline. The first two series of the 2022 season were set to begin on March 31, but the players rejected the owners' 'best offer.' David Salituro, sports writer for Fansided, joins Cheddar News to discuss.
MLB Cancels Games as Players, Owners Fail to End Lockout
It has now been two days since Major League Baseball moved to cancel opening day games for the upcoming season. The announcement from MLB commissioner Rob Manfred came during the league's ongoing work stoppage, just the ninth in MLB history. Owners voted unanimously on December 2, 2021 to enact a lockout after the collective bargaining agreement between the league and players expired. On March 1, 2022, following over a week of daily negotiations between the two sides, and three months of on and off negotiations, the league officially canceled the first two series of the regular season. Gabe Lacques, MLB reporter and baseball editor for USA Today Sports, joins Cheddar News' Closing Bell to discuss.
Load More