What's better than reading in-depth news about your favorite athletes, perhaps getting that news straight from the players' pen or mouth? "The Players' Tribune" is a sports media company started by Derek Jeter back in 2014. Since then, TPT has grown into video, continued to break news, and builds recognition in the sports space.
The reason why Derek Jeter founded the company was to create a platform for players to feel comfortable and excited to share their story. When an athlete wants to talk about something beyond their day to day sport they would have a place to turn. The Players' Tribune gives players the tools to publish and control their stories.
Jeff Levick is the CEO of "The Players Tribune." He explains how TPT helps the greatest source of any sports story become the athlete themselves.
TPT has launched various platforms including "Out of Context." The video segment is a forum for athletes to give real and honest takes on subjects. NFL star Richard Sherman used the space to talk about subjects ranging from concussion protocols to season-ending injuries.
When asked about his impression on the Facebook shift, Levick said he is excited about the change. He believes the change will favor and encourage real and thoughtful content that audiences want to share. He believes this will deeply benefit The Players' Tribune.
For future steps, Levick says The Players's Tribune is looking to continue innovating the ways players can tell their stories.
Get in the zone with crystal clear sound, deep bass and a sweatproof design.
Xavier Gutierrez, the president and CEO of the NHL's Arizona Coyotes, talked to Cheddar about how the team's approach to COVID safety as it welcomes a reduced number of fans back to the arena.
Buffalo's NFL team is playing its first home game since 1996, and in order to make it work amid a pandemic, the Bills are partnering with BioReference Laboratories in a pilot testing program.
U.S. Soccer and the women’s national team have settled the players’ legal claim over inequitable working conditions, putting to rest a part of the team’s gender discrimination lawsuit.
Jim Weber, CEO of Brooks Running a Berkshire Hathaway subsidiary, talks to Cheddar about the big growth in sales as more people took up running amid the pandemic.
Here are the headlines you Need2Know for Tuesday, November 25, 2020:
Kim Ng, who started her Major League Baseball career as an intern, has become the majors' highest-ranking woman and Asian American in baseball operations.
Justin Turner was removed from Los Angeles’ 3-1 victory over the Tampa Bay Rays in Game 6 of the World Series after registering Major League Baseball’s first positive coronavirus test in 59 days.
Bill Reiter, NBA insider for CBS Sports, joined Cheddar to talk about the trend of big-time athletes like LeBron James entering the big-time business world.
FanDuel CMO, Mike Raffensperger, joined Cheddar to discuss fantasy sports amid the coronavirus pandemic. Raffensperger also discuss how the company is handling bets, particularly in the NFL as players contract the virus.
