TikTok's GirlBossTown Robyn DelMonte Talks Building Successful Social Media Brands
Public relations expert and successful TikToker Robyn DelMonte joined Cheddar News to provide some insight into effective strategies for building a brand through social media. She noted that engagement with consumers is critical, and brands that are looking to promote online have to actually be online themselves. "You can tell when a business, a brand, or a celebrity is a part of their own audience and connecting with their community versus when they're just trying things that they think are trendy and cool or at the moment," she said.
Chair Jerome Powell says the Federal Reserve only expects to cut rates once in 2024. But at least, as one economist says, ‘rate hikes are off the table.’
With the Fed likely set to leave rates unchanged, lower and middle income Americans will continue dealing with higher credit card interest and expenses.
