As deepfake technology continues to advance, Truepic is looking to be an equalizer when it comes to verifying the authenticity of photos and videos. CEO Jeff McGregor joined Cheddar to talk about his company’s $26 million Series B Fundraise and how those funds will be used to accelerate plans to expand its services. He also described the technology’s verification process. "We provide solutions to our partners that allow them to capture and review photos and videos that have verified pixel data and verified time, date, and location," he said. "You can ultimately make a better decision based on what you’re looking at."