The streaming space is seeing another shakeup as Walmart announces a partnership with Paramount+ to add streaming content to the Walmart+ subscription program. Walmart has reportedly been looking into adding streaming to its membership program in order to compete with Amazon Prime, which already boasts shipping, grocery, and streaming perks. Will this deal be enough to make Walmart competitive with Amazon, and will it make Paramount a bigger player in the streaming space? How could it alter the streaming landscape? Seth Schachner, Digital Business Executive and Managing Director at StratAmericas, joins Closing Bell to discuss.