Marketers use a linguistic science called ‘Sound Symbolism’ to aid in naming brands and products. The science focuses on the sounds of words and how they can affect how people perceive a word. Join Cheddar as we examine just how brand names come to be formed and if a brand by any other name is just as lucrative.
The Environmental Protection Agency is proposed banning a cancer-causing chemical that can be found in products like car break cleaners, laundry spot removers and some arts and crafts sprays.
The Centers for Disease Control and Prevention issued a warning to doctors, saying a key drug used to prevent respiratory infections in babies is in limited supply.
