Why Shadowhunters Star Isaiah Mustafa Smells Like Success
Tide made waves with its flurry of Super Bowl commercials.
One of those featured the beloved Old Spice Guy, Isaiah Mustafa, who stars in the Freeform series, 'Shadowhunters.' He stops by to tell us about the upcoming season of the show, and what "the man your man could smell like" actually smells like."
Shadowhunters premieres March 20th, and Mustafah says there's "a darker, more ominous feel," to season three. He adds that the show appeals to all ages, and features relationships that everyone can relate to.
Then Baker Machado takes the opportunity to smell the former deodorant spokesman. "What you're actually smelling," Mustafa tells us, "is a little bit of Old Spice and Tide and Downy...you're smelling my clothes."
Food inflation affects eating and shopping. Students still get bulk deals, but are people trading down? Debate on price gouging and retailer control persists.
Consumer spending on live experiences is up 65% since 2020 and the perfect example of one of those experiences is at this Bravo inspired pop-up. Watch!
Tony Award winning producer, Thomas Laub, stops by the NYSE to discuss the business of Broadway. Plus, what he's recommending you go see this season. Watch!
Bacardi's Director of Lifestyle & Culture, Colin Asare-Appiah makes us a hugo spritz, chats summer drink trends and if AI will ever replace bartenders.
