Senior editor of FHM Magazine Nick Dimengo breaks down the Super Bowl matchup. He also explains the "Brady Effect" and whether or not "Patriots Fatigue" is a real thing.
Dimengo says ratings have been down slightly throughout the playoffs, but not to any substantial degree. He thinks Super Bowl ratings will hold steady, but would have seen a dip if the Jaguars beat the Patriots.
Dimengo explains both the Eagles and Patriots have huge fan bases that will be tuning in for the big game. And love him or hate him, Tom Brady always draws big ratings. Dimengo also breaks down the fun prop bets like how often Brady's hand injury will be mentioned, the color of Gatorade that will be dumped on the winning coach's head, or if Justin Timberlake's 2004 halftime show debacle with Janet Jackson will come up.
Matt King, CEO of FanDuel, spoke to Cheddar about the growing wave of betting activity surrounding Super Bowl LV this Sunday.
Brian Murphy, ReliaQuest CEO, spoke with Cheddar about what his firm faces in securing Super Bowl LV in Tampa Bay, Florida.
The former Super Bowl champ and league MVP Joe Theismann makes his prediction for who will win between Maholmes and Brady.
Super Bowl champion and New Jersey native Victor Cruz recently launched a new fitness program called UNDRAFTED on the Ladder app.
The Big Game ad features Shaggy alongside Ashton Kutcher and Mila Kunis in a comedic rendition of the classic hit 'It Wasn't Me' centered around Cheetos' new Crunch Pop Mix.
The Heat will use coronavirus-sniffing dogs at AmericanAirlines Arena to screen fans who are coming to their home games.
Washington Mystics forward Aerial Powers spoke to Cheddar about championing women in the world of video games and esports.
Christ Brandt, Chipotle's chief marketing officer, talked to Cheddar about the restaurant chain's first-ever Super Bowl commercial.
The NFL says 7,500 health care workers vaccinated for the coronavirus will be given free tickets to next month’s Super Bowl to be played in Tampa, Florida.
A pigeon that Australia declared a biosecurity risk has received a reprieve after a U.S. bird organization declared its identifying leg band is fake.
