Social media maven Amanda de Cadenet started her companyy Girlgaze as a social hashtag, but soon after was able to grow it into an offline media company.
Girlgaze is a digital media company that promotes the work of female photographers and directors.
De Cadenet shared with Cheddar how her organization has landed her a partnership with Google Pixel, to further help support young female-identifying photographers and directors, as they start their career.
She explained that big partnerships like that help legitimize the photographers and accelerate their goals.
The entrepreneur spoke with Alyssa Julya Smith in Los Angeles about what inspired her to create the company, and how much she would have appreciated an organization that supported her the same way that she's created a platform that supports women, as she was starting out in the industry.