Google's Waze Takes Carpool Nationwide

October 10, 2018
Updated 1mo ago

By Jacqueline Corba

Google's navigation app Waze expanded its carpool service on Wednesday to reach commuters across the U.S.

"We want to help everyone reduce traffic," the company's head of carpool, Josh Fried, told Cheddar Rides.

Only 8 percent of commuters are carpooling, according to Waze data. Fried said if the company can boost that figure to double digits, it will be able to make a dent in traffic congestion.

In the past, Waze has only been available in 13 U.S. states in addition to markets in Brazil and Israel. Now the service will be available anywhere in the U.S.

The nationwide launch comes just 6 months after a relaunch of the app, which was initiated after the company realized the importance of an interpersonal connection, Fried said.

"It's not blind-matching anymore," he said. "It's really about making connections for commuters that live near where you live or work near where you work."

Waze's carpool service offers riders an affordable trip and reimburse drivers for gas.

For the launch, Waze was able to rely on the deep pockets of parent company Google, a unit of Alphabet ($GOOGL).

Fried said 1.3 million of Waze navigation app users have, as of this week, opted in for adding the carpool app to their devices.

For full interview click here.