J.Jill Shares Tumble By Half

Shares of J.Jill plummeted on Thursday more than 50 percent. A sales slump caused the women's retailer to cut its outlook for the third quarter. Brand Innovators CMO Ted Rubin says their strategy to offer discounts isn't working. Rubin also says traditional mall retailers will be swallowed by Amazon if they do not innovate.
We use cookies and similar technologies on this site to collect identifiers, such as IP address, and cookie and device IDs as described in our Privacy Policy.